Recent Blog Posts
Startup Analytics Tips
post a comment | posted 6 days ago
Originally posted at Thought & Theory - Formula for Change
Might not be the most exciting topic in the world, but analytics are an important piece for any startup. I know that I am constantly checking Google Analytics for small side projects and using Compete.com to evaluate other sites.
Andrew Chen has so...
You Couldn't Plan This Stuff If You Tried, DoInk's Community
post a comment | posted 2 weeks ago
Originally posted at Thought & Theory - Formula for Change
A few months ago we started working with one of our newest clients DoInk, a place where you could share, discuss and create animations. While we love how the redesign is progressing, we love the growth of the community more.
One aspect in particu...
Viximo Tech Crunch'd
post a comment | posted 3 weeks ago
Originally posted at Thought & Theory - Formula for Change
Congrats to our friends at Viximo for their recent write-up on Tech Crunch.
Virtual goods have massive monetization potential, but many sites simply don't have the resources to build a virtual goods engine or to produce assets that its users would ...
Not-So-Recent Blog Posts
Smart Effective Marketing - Zappos.com
post a comment | posted 3 weeks ago
Originally posted at Thought & Theory - Formula for Change
So I'm ordering some new shoes on Zappos and wanted to get them a little earlier than I originally planned to. I phone Zappos's support line half expecting this process to be a long, drawn-out painful experience. To my surprise, she waived all shi...
iwearyourshirt.com, check it!
post a comment | posted Oct 22
Originally posted at Thought & Theory - Formula for Change
So I had an idea pop in my head a few weeks ago and its become a reality. The idea was to have you/companies/anyone dictate the shirt part of my wardrobe for the next year. With some fun photography, some Cafepress.com shirts and awesome design by...
AIGA Roundtable Discussion | Problem | Solution :: Web Design from Scratch
post a comment | posted Oct 22
Originally posted at Thought & Theory - Formula for Change
"Possible"
post a comment | posted Oct 20
Originally posted at Thought & Theory - Formula for Change
Johnathan Hoefler has taken a more direct approach into his support for Barack Obama by designing a completely typographic poster entitled "Possible".
Hoefler, and business partner Tobias Frere-Jones, designed the now politically famous sans typef...
What is it?
post a comment | posted Oct 14
Originally posted at Thought & Theory - Formula for Change
No clue? I'll give you a hint, it's in Japan.
Now you know there are seats.. still not sure?
Yep, it's a tennis stadium, and a pretty awe-inspiring one at that! Envisioned by architect Shuhei Endo in Hyogo, Japan.
Full Article at Arch Daily
Enter the Wiesmann MF5
post a comment | posted Oct 14
Originally posted at Thought & Theory - Formula for Change
There aren't many cars on the road that impress me these days and the Wiesmann MF5 won't either, only because they aren't available in the U.S. yet. The MF5 is probably one of the most unique and beautiful cars I have ever looked at pictures of onl...
Bizo - Remarkable Business Targeting
post a comment | posted Oct 6
Originally posted at Thought & Theory - Formula for Change
Bizo has created a new approach to online B2B marketing with precise ad targeting that's based on a prospect's bizographics - industry, functional area, seniority, size of company, education, sex, location and more. This unique understanding of a ...